Marketing manager

Marko Anakievski

Growth & Marketing at Konceptiva Digital .
Working on Coach Microlearning the learning platform that helps companies enhance their employee training.

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Experience

Currently working with the Konceptiva Digital team on Coach Microlearning.
The learning platform that helps companies with their employee training.

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My day to day work consists of relentless experimentation with the main goal of growing the client network of Coach.

My main responsibilities are:

– SaaS marketing strategy
– Cross-channel marketing
– B2B Cold outreach – Email & LinkedIn
– Copywriting
– A/B testing (Including email marketing, landing pages, social media ads, and others)
– Social Media Management
– Customer Lifecycle Optimization
– Content Marketing
– Paid advertising

Experimenting and understanding data well enough to uncover new ways to grow 📈